AANR Weekly Report - 03/30/07
Weekly Report
March 30, 2007
Erich Schuttauf, Executive Director
The Weakest Link… a word about Increasing Web Traffic
We’ve got a couple of very important tips that our webmaster, Captain Jack communications passed onto us that we’ll pass onto you.
First, getting others only to link to your home page may be costing you Internet traffic! Yep. You read that right. Here’s why:
The search engines that web surfers use to find sites of interest to them on the Internet are becoming increasingly sophisticated in their methods for determining who will rank highest in response to a given search term. When evaluating who will hold places among the top search results a search engine like Google will, for example, systematically determine how many links to a page within a given website and give much greater weight to that number than the number of links pointing to the main page.
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