Gen-X Overtaking Baby Boomers
AANR, the American Association for Nude Recreation, has started a new advertising campaign to attract the next generation of nudists. Currently, the majority of members of AANR are 35 and older, but as a result of information in the Yesawich, Pepperdine, Brown & Russell/Yankelovich Partners 2006 National Leisure Travel Monitor, AANR is hoping to attract a younger crowd, starting with a myspace.com page (http://myspace.com/aanr)
Survey Excerpts:
• 15% of adults consider a resort that offers a nude recreation experience
extremely desirable;
• Significant differences stand out with Echo-Boomers and Xers interest in
nude recreation overtaking that of the Boomers and Matures. The
percentage of adults who consider a nude recreation experience
extremely/very desirable include:
o 23% of Echo-Boomers (born since 1979)
o 18% of Xers (born from 1965 through 1978)
o 15% of Boomers (born from 1946 through 1964)
o 12% of Matures (born before 1946)
• Non-whites (28%) and African Americans (30%) find nude recreation
experiences more desirable than their white counterparts (13%).
The survey also named the top five states US adults say they would like to visit
most during the next two years:
• California (34%)
• Florida (32%)
• Hawaii (20%)
• Arizona (15%), and
• Colorado (15%)







